BDR2 builds prospect feeds from your real sales criteria, not just the filters your database happens to offer. Describe the companies you actually want; BDR2 finds matching accounts, shows the evidence, identifies the right person to contact, and enriches the contact details.
Most outbound teams know the shape of a good account. The problem is that prospecting tools make them describe that shape with supplier-defined fields: industry, headcount, location, keywords, technologies, job titles, funding, and hiring.
Filters work when your market maps cleanly to a database field. They break when the useful signal depends on what a company sells, how it operates, what infrastructure it has, or whether a recent change creates urgency.
A criterion says what your sales team actually cares about. BDR2 checks criteria directly and shows the reasoning and public sources behind the answer.
In BDR2, found means the conveyor belt is moving: company, evidence, right person, and contact details.
If the thing you care about is not a database field, you have to approximate. Approximation gives you too much unwanted surface, or too little wanted surface. One hides your customers in noise. The other excludes them silently.
BDR2 checks the criteria directly and shows its work.
BDR2 starts before enrichment: defining the accounts worth finding, proving why they fit, and carrying that evidence through to the right person and contact details.
Start with a niche, seed accounts, examples, or plain-language criteria for what a good account actually looks like.
BDR2 searches for companies that match the evidence your market leaves online, not just the filters everyone else can click.
Each account is checked against yes/no criteria with reasoning and public sources, so fit can be reviewed instead of guessed.
BDR2 searches by responsibility or description, then enriches the contact details your team needs for outreach.
Once the criteria are clear, BDR2 turns them into a working list: accounts, evidence, qualifiers, contacts, and next-step context.
| Company | Contact | Qualifiers |
|---|
The shared problem is not the industry. It is that the buying signal is visible only after reading the evidence.
Companies that pack strawberries in-house.
Companies with signs of on-prem infrastructure exposure.
Suppliers likely affected by a certification or customer requirement.
Warehouses or manufacturers showing expansion, capacity, hiring, or SKU-complexity signals.
"BDR² turned a hard pool-exhaustion problem into a solved one in 4 days."
Sean, CRO at SportsVisio
The strongest BDR2 use cases start where ordinary list-building runs out: niche markets, messy evidence, overlooked accounts, and teams that already know what good looks like but cannot express it cleanly in filters.
Bring a niche or segment. We'll look at how you find accounts today, where the workflow breaks, and whether BDR2 can surface better-fit prospects with evidence, contacts, and contact details.